I work with founders and executive teams when the plan is sound, the stakes are high, and progress is stuck in treacle.

Most strategies don’t fail because they’re wrong.

They fail because the organisation can’t carry them.

You might recognise some of this:

  • Priorities keep shifting, but nothing truly lands

  • Teams are busy, yet outcomes are thin

  • Decisions are slow, handovers are messy, and accountability is foggy

  • Product, commercial, and delivery are out of sync

  • You’re carrying too much in your head — and it’s starting to show

  • If that’s you: you don’t need more decks. You need an operating beat that turns intent into execution.


What I do

I help leadership teams:

  • Choose the few priorities that actually matter

  • Translate strategy into a practical plan teams can run with

  • Build the rhythms: decision-making, cadences, and ownership

  • Unblock delivery by reducing friction and avoiding false complexity

  • Ship progress — visible, measurable, and sustainable


Who I’m best for

I’m a strong fit if you’re:

  • Scaling and feeling the strain between ambition and execution

  • Rebuilding focus after growth, churn, or a strategic pivot

  • Trying to turn “initiatives” into outcomes

  • Ready for pace and clarity — not endless consultation

How I work

I’m calm, direct, and practical. I’ll ask awkward questions, surface what’s being avoided, and help you make decisions you can live with.

Typically we’ll:

  1. Diagnose what’s really slowing you down

  2. Align on the few outcomes that matter now

  3. Design the simplest operating approach that can work

  4. Embed it with your team so it doesn’t depend on heroics


Ways to work together

Advisory

A steady outside brain: monthly or fortnightly sessions, sharp decisions, and accountability that sticks.

Focused engagements

For moments that need speed:

  • Strategy-to-execution reset

  • Operating model and cadence rebuild

  • Product and delivery alignment

  • “What are we actually doing?” prioritisation sprint

Fractional CXO

COO / CPO / “fixer” as needed. Hands-on leadership for 1–3 days per week. Ideal when you need senior leverage but not a full-time hire.

Get in touch

If you’re trying to move from intention to traction, I can help.

Book a 30-minute call or send me a note with:

  • What you’re trying to achieve

  • What’s getting in the way

  • What success would look like in 90 days